Wall Drug in Wall, South Dakota, began as a small drugstore in the 1930s and became a roadside legend by offering free ice water to travelers. Today it is a sprawling complex of shops, restaurants and quirky photo spots.
It sits at the gateway to Badlands National Park, so it pairs naturally with a Badlands day. It is a long drive from the cabin, so plan for a full day.
Highlights
- Free ice water, a tradition since the 1930s
- Doughnuts, a cafe and shops
- A giant jackalope and other photo spots
- The gateway to Badlands National Park
Local tips
- It is a long day from Custer: leave early and combine it with the Badlands Loop Road.
- Expect crowds in summer.
- Watch for the roadside signs along I-90, which count down the miles.
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